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Creative Leaders Series

For over 25 years, The Wall Street Journal has produced one of the most memorable of all trade advertising campaigns: "Creative Leaders."

The campaign pays tribute to a gallery of remarkably talented people who have shaped the face of advertising. Because of that, selection as a featured Leader has become one of the highest honors in the industry.

In these ads, we trace the notable careers of the Creative Leaders with in-depth interviews. They talk about their individual and professional philosophies, their dreams, their successes and their mentors. They touch upon subjects ranging from the importance of the client and the consumer to their visions of the future of the business. And they offer a glimpse into the processes that have produced some of the most compelling advertising in history.

Here, you'll find nearly 100 of The Journal's "Creative Leaders" ads reproduced in full. Taken together, they provide a fascinating chronicle of advertising's evolution over the past quarter century. At the same time, they serve as inspiration to all of us - to never settle for giving less than our very best.

We are grateful to The Wall Street Journal for giving us permission to offer the Creative Leaders Series on aef.com.

A B C D E F G H I J K L M N O P Q R S T U V W Y Z

A

Abbott, David
Ally, Carl
Ammirati, Ralph
Anderson, Ron
Avrett, Jack

B

Cheryl Berman
Backer, Bill
Batey, Ian
Beaver, Allan
Bell, Ted
Berger, Ron
Berry, Norman
Boyko, Rick
Brignull, Tony

C

Caples, John
Chiat, Jay
Chu, Mike
Clow, Lee
Cordner, Tom
Cosmopulos, Stavros
Cunningham, Pat

D

De Vito, Frank
DeGregorio, Tony
Delaney, Tim
Della Femina, Jerry
Deutsch, Donny
DiSesa, Nina
Dupuy, Marie-Catherine
Dusenberry, Phil

F

Federico, Gene
Ferrell, John
Fitzpatrick, Sean
Fizdale, Rick

G

Gage, Bob
Garfinkel, Lee
Gargano, Amil
Geer, Peter
Gillette, Susan
Goodby, Jeff

H

Hamilton, Bill
Hample, Al
Hawkey, Penny
Hayden, Steve
Hegarty, John
Hill, George J. III
Hughes, Mike

J

Jacobs, Harry M. Jr.
Johnston, James J.
Jones, Caroline

K

Keye, Paul
Kopcha, Steve
Korda, Reva
Korey, Lois
Krone, Helmut
Kurnit, Shep

L

Lane, Bill
Lawner, Ron
Lois, George
Lord, Dick
Ludwig, Bill

M

Manning, Burt
Marsteller, Bill
Massimi, Gabe
Maynard, William
McCabe, Ed
McCall, David
McElligot, Tom
McKinney, Charles
Merkley, Parry
Messner, Tom
Monahan, Tom
Moore, Mary

N

Nelson, Jim
Newsom, Hal

O

O'Neill, Kevin
O'Toole, John

P

Postaer, Larry

R

Reinhard, Keith
Richards, Stan
Riney, Hal
Robinson, Phyllis
Rosenshine, Allen
Rothschild, Diane
Rydholm, Ralph

S

Sann, Ted
Schulberg, Jay
Schutze, Virgil
Siano, Jerry
Silverman, Paul
Sloan, Mike
Spivak, Helayne
Stone, Robert

T

Tanaka, George
Trygg, Steve

W

Westbrook, Bill

 

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