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Advertising and Ethnicity Beyond the White House

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The US demographic landscape continues to change dramatically. African American, Asian and Hispanic consumers are becoming increasingly more dominant. Over the next 10 years, what is the most critical challenge advertisers will face as they speak to these diverse groups?

2009 AEF Panel



Douglas Darfield





Douglas Darfield (read bio)
SVP, Multicultural Measurement
The Nielsen Company


Panelists include:

Alfredo Alonso





Alfredo Alonso (read bio)
Senior Vice President, Hispanic Radio
Clear Channel Radio

Arlene Davila





Arlene Davila, Ph.D. (read bio)
Professor, New York University
Author: "Latino Spin - Public Image and the Whitewashing of Race"

Daisy Exposito-Ulla





Daisy Expósito-Ulla (read bio)
Chairman and CEO
d'expósito & partners

Kim Goldsmith-N'Diaye





Kim Goldsmith-N'Diaye (read bio)
Consultant to Nationwide Insurance Co.
Formerly VP Marketing at Nationwide

Peter Hempel





Peter Hempel (read bio)
President and CEO
DDB New York

Americus Reed





Americus Reed II, Ph.D. (read bio)
Wharton School, Marketing
University of Pennsylvania

Nita Song





Nita Song (read bio)
President and COO
IW Group, Inc.


Date: Thursday, September 24, 2009

Time: 9:00 - 10:45 a.m. Eastern

Venue: The New York Times Center Hall
242 West 41st St., between 7th and 8th Avenues




Copyright © 2009. All rights reserved.