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The Erotic History of Advertising
Table of Contents


Acknowledgements

Preface

Introduction

Chapter 1: Sex and Money

Part 1: Age of Innocence? The Early Years

Chapter 2: Smoke and Leers: 1850-1900

Chapter 3: Passion Plays: 1900-1925

Chapter 4: Show and Sell: 1925-1950

Chapter 5: Intimate Intimations: 1950-1975

Part 2: Reaching Maturity? Contemporary Campaigns

Chapter 6: Packaged Goods: Intimates and Underwear

Chapter 7: Designer Desire: Jeans

Chapter 8: Arousing Aspirations: Lifestyle Apparel and High-Fashion

Chapter 9: Aromatic Aphrodisiacs: Fragrance

Chapter 10: Prurient Potions: Beer, Spirits, Soft Drinks, and Coffee

Chapter 11: One Degree of Separation: Condoms, Videos, and VD

Chapter 12: PC Envy: Internet Advertising and Beyond

Notes

Figures and Captions

 

Tom Reichert, aef

Copyright © 2003 by Tom Reichert. All rights reserved.