Along with ethnic and cultural diversity, America is coming to terms with gender
diversity as well. No longer does the idea of a single form of masculinity predominate.
Men are not only different from women; they are different from one another.
In this session, we explore some of the ways advertising reflects and targets
men today. Three recent TV commercials will be screened. Academic critics will
analyze the ads, and those who created the ads will respond. This lively session
will focus on such themes as: male bonding, men's relationships with women,
and gay men.
Douglas Cameron, Co-founder, Amalgamated
Peter Geary, Senior Vice President, Senior
Account Director, BBDO
Michael Kimmel, Ph.D., Editor, Masculinities, and Professor of
Sociology at SUNY Stony Brook
Sherry Nemers, Executive
Vice President, Global Creative Director, Publicis
Michael Paxton, Senior Vice President, Senior Account Director,
Tyson Smith, Ph.D. candidate, SUNY Stony Brook
Michael Wilke, Executive Director &
Founder, The Commercial Closet Association
William M. O'Barr, Ph.D., Duke University,
Department of Cultural Anthropology
Free admittance with advance registration. Call
Marcia at AEF at 212-986-8060 to register now.
Museum of Television & Radio/Theater
25 West 52nd Street (between 5th and 6th Avenues)
September 22, 2004 2:00 - 3:30 PM
Call 212-986-8060 to register!
Content Master, AEF
Copyright © 2004. All rights reserved.