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Panel discussion: Advertising and the New Masculinities
Part of Advertising Week in New York City

Along with ethnic and cultural diversity, America is coming to terms with gender diversity as well. No longer does the idea of a single form of masculinity predominate. Men are not only different from women; they are different from one another. In this session, we explore some of the ways advertising reflects and targets men today. Three recent TV commercials will be screened. Academic critics will analyze the ads, and those who created the ads will respond. This lively session will focus on such themes as: male bonding, men's relationships with women, and gay men.

Douglas Cameron, Co-founder, Amalgamated LLC
Peter Geary, Senior Vice President, Senior Account Director, BBDO
Michael Kimmel
, Ph.D., Editor, Masculinities, and Professor of Sociology at SUNY Stony Brook
Sherry Nemers, Executive Vice President, Global Creative Director, Publicis
Michael Paxton
, Senior Vice President, Senior Account Director, BBDO
Tyson Smith
, Ph.D. candidate, SUNY Stony Brook
Michael Wilke, Executive Director & Founder, The Commercial Closet Association

William M. O'Barr, Ph.D., Duke University, Department of Cultural Anthropology

Free admittance with advance registration. Call Marcia at AEF at 212-986-8060 to register now.

Museum of Television & Radio/Theater
25 West 52nd Street (between 5th and 6th Avenues)

Date & Time
September 22, 2004 2:00 - 3:30 PM


Call 212-986-8060 to register!


Content Master, AEF

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