 2010 Participants
 2009 Participants
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2007 Participants
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VPP Agency Lectures
The 2009 VPP took place July13th - July 24th in New York City, Chicago, Los Angeles and Miami. Thanks to the generous support of the host companies listed below, 14 professors participated.
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| New York participants, from l to r: |
Front row: B. Lafferty, K. Burson, C. Long, A. Wong, S. Watson, S. Hudson (AEF)
Back row: P. Alex (AEF), I. Alon, S. Yoon, X. Zhao |
"The experience provided by the AEF can be summarized by a single word:
outstanding! The advertising world is quickly changing. Professors wishing to stay abreast of the latest developments and to get some "real world"
experience can learn from field experience, interactions with executives in selected firms, and an excellent orientation program focusing on providing an overview of the industry. In short, I highly recommend the AEF's VPP program and hope that it continues in perpetuity to provide relevant experiences to aspiring professors." --Prof. Ilan Alon
See what people are saying about the VPP on adage.com.
| Chicago participants |
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| C. Lin |
C. Trimble |
E. Weiss |
| Los Angeles participants |
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Miami participant |
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| S. Banet-Weiser |
S. Davé |
A. Hernandez-Reguant |
| Professor |
School |
Department |
Host |
| New York City |
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| Ilan Alon |
Rollins College |
International Business |
McCann Erickson |
| Katherine Burson |
Univ. of Michigan |
Marketing |
Saatchi & Saatchi |
| Barbara Lafferty |
Univ. of South Florida |
Marketing |
DDB |
| Christopher Long |
Ouachita Baptist Univ. |
Psychology |
Draftfcb |
| Stevie Watson |
Rutgers Univ. |
Supply Chain Mgmt. & Marketing Sciences |
BBDO |
| Andrew Wong |
California State Univ. |
Anthropology |
Ogilvy |
| Sukki Yoon |
Bryant Univ. |
Marketing |
Grey |
| Xin Zhao |
Univ. of Hawaii |
Marketing |
Young & Rubicam |
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| Chicago |
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| Cheryl Lin |
Duke Univ. |
Policy & Org. Mgmt. |
Draftfcb |
| Carrie Trimble |
Illinois Wesleyan Univ. |
Business Administration |
Leo Burnett |
| Ed Weiss |
Johns Hopkins Univ. |
Marketing |
Energy BBDO |
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| Los Angeles |
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| Sarah Banet-Weiser |
Univ. of Southern Calif. |
Communication |
Saatchi & Saatchi |
| Shilpa Davé |
Brandeis Univ. |
American Studies |
IW Group |
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| Miami |
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| Ariana Hernandez-Reguant |
Univ. of Calif., San Diego |
Communication |
Alma DDB |
Each professor's VPP experience was unique and provided important insights from observations and interactions with host company staff members.
Visit aef.com in November for additional information and the 2010 VPP application.
Copyright © 2009 AEF. All rights reserved.
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