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Advertising & Society Review (09/23/14)
> On-Campus > Advertising & Society Review
Advertising and Society MOOC (09/16/14)
> On-Campus > Advertising & Society Review
Marketers Join Forces To Fight Ad Fraud (08/27/14)
Marketers, agencies, and publishers all are stepping up their efforts to get a clear handle on the incidence of advertising fraud.
> Industry > News Articles
Marketers' New Tactics in the Food Label Wars (06/23/14)
Food and beverage companies tout several initiatives to demonstrate the success of self-regulation....
> Industry > News Articles
Lawmakers Pressure the FDA to Regulate E-Cigs With New Report (04/17/14)
E-Cigarette marketers accused of targeting kids and teens....
> Industry > News Articles
Whatever Happened to the Ad War on Drugs? (03/27/14)
After peaking at rate of $1M in media time a day in late 80s, Anti-Drug Campaign airtime has been on steady decline.
> Industry > News Articles
As Online Ads Look More Like News Articles, F.T.C. Warns Against Deception (12/10/13)
Consumer-protection officials have grown concerned that even information labeled advertising can mislead consumers.
> Industry > News Articles
Booze Industry Breaks its Own Underage Ad Rules (11/12/13)
The alcohol industry has violated its own rules aimed at keeping booze ads away from under-age viewers.
> Industry > News Articles
Hunkvertising: The Objectification of Men in Advertising (10/22/13)
The objectification of men in advertising (as with women) is not new....
> Industry > News Articles
Vol 14 Issue 3 (10/11/13)
> On-Campus > Advertising & Society Review
Coca-Cola Vows to Reduce Advertising to Kids (05/15/13)
Beverage giant goes on offensive with critics holding soda responsible for obesity epidemic....
> Industry > News Articles
Loads of Companies Are Violating Children's Privacy (04/18/13)
FTC’s comprehensive overhaul of privacy rules affecting digital companies targeting kids will go into effect July 1.
> Industry > News Articles
FTC Says Tweet Ads Need Some Fine Print (03/18/13)
Short-form ads on Twitter and Facebook can't mislead consumers, federal regulators said Tuesday....
> Industry > News Articles
Sexuality, Race and Ethnicity in Advertising (02/12/13)
> On-Campus > ADText: Advertising Curriculum > Unit Excerpts
FTC Study Taking Aim at Online Marketing of Booze (01/25/13)
The Federal Trade Commission (FTC) plans recommendations for the alcoholic beverage industry to better protect underage viewers from seeing its advertisements online.
> Industry > News Articles
The Better Mousetrap (01/17/13)
By Simon Pont
> On-Campus > Classroom Resources > Book Excerpts
FTC Reports Food Marketing to Children Down 19.5% (01/04/13)
Commission urges holdout companies and media to self-regulate....
> Industry > News Articles
U.S. Is Tightening Web Privacy Rule to Shield Young (10/04/12)
Federal regulators are about to take the biggest steps in more than a decade to protect children online.
> Industry > News Articles
Child's Play: Food Makers Hook Kids on Mobile Games (09/20/12)
U.S. food companies are reaching children by embedding their products in simple and enticing games for touch-screen phones and tablets.
> Industry > News Articles
Court Strikes Graphic Cigarette Labels (08/30/12)
A federal appeals court on Friday struck down requirements for large graphic warning labels on cigarette packages.
> Industry > News Articles
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