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Topic "Gender Issues"
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Millennial Dads Are Real, and So Is Their Spending Power (03/31/15)
Three trends among millennial Dads marketers should watch....
> Industry > News Articles > 2015
Advertising & Society Review (03/23/15)
> On-Campus > Advertising & Society Review
Move Over, Mom, It's Dad's Turn In Ads (01/30/15)
Fatherhood featured prominently, positively in host of spots -- including in Super Bowl....
> Industry > News Articles > 2015
Advertising and Society MOOC (01/20/15)
> On-Campus > Advertising & Society Review
Female Empowerment in Ads: Soft Feminism or Soft Soap? (09/15/14)
Go-Girl Marketing Is the Hot New Trend. But Are These Ads Culture-Changing or Simply 'Pinkwashing'?...
> Industry > News Articles
What The Leaders Who Get It Right Know About Marketing To Women (09/09/14)
Women on staff and in power is crucial but not the only solution....
> Industry > News Articles
Vol 15 Issue 2 (08/12/14)
> On-Campus > Advertising & Society Review
Marketing to PrimeTime Women (06/20/14)
By Marti Barletta
> On-Campus > Classroom Resources > Book Excerpts
Seducing the Boys Club  
By Nina DiSesa
> On-Campus > Classroom Resources > Book Excerpts
Hunkvertising: The Objectification of Men in Advertising (10/22/13)
The objectification of men in advertising (as with women) is not new....
> Industry > News Articles
Advertising and Ethnicity Beyond the White House  
> Industry > Industry Leaders > Advertising Week Panels
Vol 14 Issue 2 (07/24/13)
> On-Campus > Advertising & Society Review
Hustle (07/11/13)
By Bonnie Ulman and Sal Kibler...
> On-Campus > Classroom Resources > Book Excerpts
The Courage to Advertise Without Female Stereotypes (02/28/13)
How brands like Huggies, Tide and Target go beyond the clichés....
> Industry > News Articles
Vol 13 Issue 4 (02/11/13)
> On-Campus > Advertising & Society Review
The Manscape (09/27/12)
Economic and cultural trends transform the demo—but guys are just as manly as ever....
> Industry > News Articles
The Demise of the Doofus Dad in Ads (06/15/12)
A backlash against the bumbling father figure is paving the way for the Superdad....
> Industry > News Articles
The Breast of Advertising (06/08/12)
A recent study in Advertising & Society Review found that 20 percent of all magazine and Web ads involve sexual images, which falls to just 10 percent for TV spots.
> Industry > News Articles
Dude, Pass the Exfoliator (05/01/12)
Male skin care is one of the beauty industry's fastest-growing sectors, with more men adopting a grooming regimen.
> Industry > News Articles
Mad Women (04/12/12)
By Jane Maas
> On-Campus > Classroom Resources > Book Excerpts
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