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Advertising & Society Review (08/12/14)
> On-Campus > Advertising & Society Review
Vol 15 Issue 2 (08/12/14)
> On-Campus > Advertising & Society Review
Marketing to PrimeTime Women (06/20/14)
By Marti Barletta
> On-Campus > Classroom Resources > Book Excerpts
Seducing the Boys Club  
By Nina DiSesa
> On-Campus > Classroom Resources > Book Excerpts
Hunkvertising: The Objectification of Men in Advertising (10/22/13)
The objectification of men in advertising (as with women) is not new....
> Industry > News Articles
Advertising and Ethnicity Beyond the White House  
> Industry > Industry Leaders > Advertising Week Panels
Vol 14 Issue 2 (07/24/13)
> On-Campus > Advertising & Society Review
Hustle (07/11/13)
By Bonnie Ulman and Sal Kibler...
> On-Campus > Classroom Resources > Book Excerpts
The Courage to Advertise Without Female Stereotypes (02/28/13)
How brands like Huggies, Tide and Target go beyond the clichés....
> Industry > News Articles
Vol 13 Issue 4 (02/11/13)
> On-Campus > Advertising & Society Review
The Manscape (09/27/12)
Economic and cultural trends transform the demo—but guys are just as manly as ever....
> Industry > News Articles
The Demise of the Doofus Dad in Ads (06/15/12)
A backlash against the bumbling father figure is paving the way for the Superdad....
> Industry > News Articles
The Breast of Advertising (06/08/12)
A recent study in Advertising & Society Review found that 20 percent of all magazine and Web ads involve sexual images, which falls to just 10 percent for TV spots.
> Industry > News Articles
Dude, Pass the Exfoliator (05/01/12)
Male skin care is one of the beauty industry's fastest-growing sectors, with more men adopting a grooming regimen.
> Industry > News Articles
Mad Women (04/12/12)
By Jane Maas
> On-Campus > Classroom Resources > Book Excerpts
Is Gay Too Mainstream for Its Own Media? (03/19/12)
As general-market media becomes more gay friendly, LGBT players broaden niche....
> Industry > News Articles
Talk to Her (03/05/12)
Despite the strides women have made over the years, marketers are just now waking up to the New Woman.
> Industry > News Articles
Grooming and diet products walk line between vanity and masculinity to target men (10/31/11)
The ads come as guys of all ages are succumbing to growing pressure to suck in their guts and hide their blemishes.
> Industry > News Articles
The Consumer Is Not a Moron, He Is Your Child's Father (10/21/11)
Increasingly influential Dads are in marketers' crosshairs. ...
> Industry > News Articles
Sex and Advertising (07/01/11)
> On-Campus > ADText: Advertising Curriculum > Unit Excerpts
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